About us
Putting culture at the heart of business performance
At Culture15 we help organisations transform their culture by measuring and managing the behaviours that drive the execution of strategy.
Our Culture: measured and managed as collective behaviours Our Culture
Culture15 seeks to cultivate an internal culture which nurtures those behaviours that are aligned with our strategic goals and discourages those that are not.
The following values articulate how work gets done at Culture15.
We bounce, We partner, We pioneer, We work and We do.
The repetition and use of “we” reinforces our core belief, that culture should always be defined as collective behaviours.
Culture15 was founded by Charlie Coode Our Founder
Charlie Coode is an entrepreneur, business leader, thought leader, practitioner, and consultant in culture, strategy, and leadership.
With an impressive career that spans 10-years in the British and Australian military, 11-years as an executive in General Electric and 15-years in culture consulting at Coode.
Charlie boasts a unique understanding of the complex dynamics of organisational culture and how it can impact business outcomes. As such, he is particularly skilled in designing and implementing culture change programs that align with strategy, values, and goals.
A firm believer that culture is not solely a HR problem, but a business problem. Charlie has established an impressive reputation as a thought leader, where he has delivered many keynote speeches on the key drivers of successful cultural change at conferences and events, and also through his role as a visiting lecturer at London Business School.
Our Story
Culture15 was born out of a deep understanding of how company culture drives business success.
Before its launch, Charlie founded Coode in 2012, assembling a team of over 20 culture experts operating across four continents. Through their work, it became clear that businesses needed a more structured and data-driven way to measure and manage culture effectively.
In response to this need, Charlie conceived of the idea of Culture15 in 2015, a pioneering SaaS platform designed to help leaders quantify and shape their company’s culture. By leveraging data and technology, Culture15 provides businesses with actionable insights, allowing them to align culture with strategy and performance. Since its inception, more than 65 organisations have adopted the platform, embedding culture at the core of their success.
Driven by the mission to make culture a fundamental pillar of business performance, we continue to evolve as the go-to culture tech tool.
Our Unique Perspective
Culture15 stands apart from the competition by filling a crucial gap in the industry – providing businesses with an independent, data-driven tool to measure and manage collective behaviours.
Unlike many culture solutions that are consultancy-led, Culture15 acts as a standalone platform, empowering leaders with direct insights without reliance on external consultants.
Our approach ensures objectivity, scalability, and continuous measurement, enabling organisations to take ownership of their culture.
By focusing on collective behaviours rather than individual feelings, we deliver actionable data that aligns culture with organisational strategy.
Culture15 offers a unique perspective as the go-to solution for leaders who want to embed culture at the heart of strategy.