In this first episode of The Culture de-cooded podcast, Charlie talks with Sam Galsworthy, founder of Sipsmith Gin.
Sam talks about his journey as an entrepreneur, the founding story of Sipsmith and the development of the business and its culture through the early stages, rapid growth and acquisition by Beam Suntory.
Throughout, Sam Galsworthy is candid and personal in his reflections on leadership, culture and growing a market-defining business. He discusses the behaviours at play at Sipmsith Gin, becoming a B-Corp, spotting a gap in the market and the drink’s industry’s shift to a more experiential market. He also discusses the shift from an implicit to an explicit culture as the company grows.
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Chapters
00:00:00-Welcome to Episode 1
00:01:28-Introduction to Sam’s Career & the drinks industry
00:07:46-The idea of Sipsmith Gin
00:10:10-Taking the plunge, starting a business & changing the law
00:16:28-The roots of Culture
00:27:10-The evolution of Sipsmith, growth & tension
00:33:35-Successful chaos & the development of culture through language & behaviour
00:42:00-Acquisition by Beam Suntory, the reduction of chaos & culture shift
00:48:00-Reflection on the journey, experiences in lockdown & the ministry of fun
00:56:58-Becoming a B-Corp & looking to the future
01:09:10-Sam’s leadership journey in a song
